Exent solutions significantly expand the opportunity encompassed in the video games industry. Exent's targeted solutions allow various industry players within the video game value chain to dramatically improve their consumer reach and generate revenues from old and new game titles through several distinct areas:
- Establishing additional release windows and the targeting of new user demographics for video games through secure broadband digital distribution.
- Enabling new monetization opportunities for video games to date through AdMuse™In-Game advertising solutions into the already deployed video games catalog.
- Migrating PC games from their native PC environment to TV/Set-Top-Boxes and other consumption models through cross platform capabilities and adaptation to such usage model, further elevating the significance of games for the convergence around the home media hub.
Market segments poised to benefit from Exent solutions are:
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